Niche innovation engaging with FTSE 250 world
If you are a niche and/or innovative organisation striving to secure an opportunity to engage at senior level in the FTSE world - where your proposition can be given the serious consideration it deserves - this is your organisation’s ‘fast track’ to the top.
A door opening proposition that engages you at senior level and reduces your sales, marketing and public relations spend. It is for companies that seek to present their solutions (product or service) to senior executives in corporate organisations, without having the difficulty of finding the right person and gaining their agreement to meet.
In percentage terms and compared to other marketing processes, our facilitated entry can be instrumental in opening up opportunities by taking you straight to where you need to be.
Based on our interaction with senior executives (CxOs) over the last 23 years, recent research with CxOs indicates that they believe:
· People buy from people who inspire confidence and trust
· You will hardly ever sell to them but they will buy what they perceive to be the best solution to their current business need
· They form opinions about a person in the first few minutes.
Therefore you only get one chance to make that all important impression and we will help you:
· Develop your value proposition, to position your message effectively to your target audience, based on their current business needs
· By using our network of CxOs to open doors and use our experienced Consultants to identify organisations that are thinking about business issues in your space
· Meet the target face to face and present an initial high level overview of your proposition and gain commitment for you to meet, where interest is generated
· With meetings that will only be arranged where we consider both sides can benefit
· By using our experienced team, who will manage the various diaries, to co-ordinate a time and date for you to meet the interested person
· By constantly reviewing the sales cycles we have started with you, to see where we can add further value, especially with regards to leveraging the CxO relationships
· By giving you access to our ‘Blog’, to allow you to keep up to date with what we are doing in our mutual accounts
· By sharing our sales processes with you, if you haven’t already implemented such processes.
In summary you will:
- Be introduced to decision makers in your target market
- Learn how to apply effective sales strategies from our business reviews
- Work with sales experts that really understand your business goals
- Share a risk and reward partnership in pursuit of success.
